SPANIARDS are connected to WhatsApp 'constantly' and use it for ongoing chatting without any specific purpose, according to the sociological investigation centre (CIS).
WhatsApp is the main instant messaging service used in Spain – a total of 70.2% people turn to it before any other – and 42.3% are connected to it all day long.
Another 47.4% check their messages constantly throughout the day, with only 6.8% saying they check them just once a day.
Most of them use it to 'chat without any specific objective' to family members – in 72% of cases – and friends, in 68% of cases.
They are far less likely to use WhatsApp to plan activities with groups of friends or family members, or for work-related issues.
Only 3.9% admitted they 'hardly ever' connect to the messaging service.
In terms of social networks, the favourite among people in Spain is Facebook, being the number one choice in 91% of cases, with only 3.8% preferring Twitter – but as a second choice, 18.3% opt for Twitter rather than Instagram, which accounts for 10.9%.
Most social network users in Spain tend to log on to read posts and see what everyone else is up to, rather than generating their own content.
As for using mobile phones purely for making calls, 20.8% say they telephone people between five and 10 times a day – mostly to chat with their family or friends rather than for work-related matters.
Emails are more likely to be used for work issues – in 37% of cases – and those who use email constantly or several times a day make up 37.5% of the total.
When asked about the consequences of the 'digital age', 78.9% felt their privacy had been reduced since the dawn of social networks, whilst 45.5% say communication between couples has diminished.
Another 60.4% believes communication between parents and children had deteriorated, and 44% believes family conflict has increased.